MAHLE SmartBike Systems - Marketing Analyst & Strategist

04_Professionals (technical)
BU4 Electronics & Mechatronics

You will be responsible for leading data analysis, strategy management and intelligence of all projects in the Marketing department. Gather market, trend and internal data and help guiding marketing department activities and projects.

Your Role & Responsibilities

  • Data analysis: Of marketing activities (SoMe, Digital Marketing, Partnerships, promotions, fairs, events…)
  • Market research: Analysis and tracking of what is happening in the market, especially in regards of competitors and bike industry players and including market trends.
  • End consumer analysis: Understanding our end consumer and creating a strategy towards them
  • Benchmarks: From inside and outside the industry
  • Post mortem analysis: Supporting project managers on analyzing the results of our marketing actions, creating reports, and giving recommendations for future actions
  • Business cases: Helping to define project preferences, expected results and costs and investment forecasts
  • Marketing plan and strategy: Marketing plan creation support, execution and follow up


Your Skills & Strengths

  • Degree related to Business and Marketing
  • English mandatory. Spanish and German a plus
  • Data analysis, strategy, project management, market research and analysis
  • Ideally interested in the Bike/Sport industry (not mandatory)
  • 3 to 7 years expereinced on Business, Marketing, Consultancy, Data analytics




   Do you have any questions?
   +34 983 44 10 99 




Facts about the job

Entry level:  Experienced hires
Functional area:  Marketing & Communications

Palencia, ES


Closing date for applications
Don't waste any time, apply while the position is online.



Your future at MAHLE

As a team player and someone who thinks ahead, you can deploy all your skills with us. In cooperation with colleagues from different countries and areas, you contribute in designing the mobility of the future. When selecting MAHLE, you choose trend-setting technologies and strategies. Are you interested in working with us and developing efficient and environmentally-friendly solutions, optimising existing products, and turning innovative ideas into reality? Then MAHLE is the right address for you.

Shape the future with us.

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